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Today’s Edition
🤖 AI Prospect Qualifier to Supercharge the Sales Process
📚 Bezos is Back at the Helm, This Time as Co-CEO
✍🏻 Ship Work That Actually Matters
🍕 As Seen on TV Restaurant
💡 Today’s Minimum Viable Idea
🧑💼 🤖 Automated Sales Lead Qualifier
IDEA: Let’s face it. Qualifying sales leads is a SLOG. It is so much work gathering client information only to be ghosted. If you do get a response, there is still no guarantee that a lead is the right fit. Providing solid, quality leads is a proven way to increase sales, but the qualifying process can be cumbersome and time consuming. What if there was a way to automate the process until handoff to a salesperson?
PRODUCT: Create an online platform where business development representatives can discover potential clients based on criteria best suited for the product or service and instantly send a tailored AI text message/email or an automated voice memo. Provide a dashboard showing stats like conversion percentage and sales won. Use Machine Learning to recommend similar and better suited customers.
MVP: Online platform with potential client identification and messaging.
REVENUE MODEL: Freemium with additional paid features.
EXIT STRATEGY: Sell to Sales CRM company like Hubspot or Salesforce for 5x revenue.
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🚨 Startup News, Trends, and Resources 🗞️
Publication: TechCrunch
Summary: Jeff Bezos is reportedly stepping back into operational leadership. This time he will be co-CEO of a new artificial-intelligence startup called Project Prometheus, which has already secured about $6.2 billion in funding. He’ll share the co-CEO role with Vik Bajaj, a former Google life-sciences executive and biotech entrepreneur. The company aims to build AI systems focused on the “physical economy”, such as in computing, aerospace and automotive manufacturing, and has recruited nearly 100 staff from major AI firms.
Spin: He’s baaaaacckkk. Apparently, renting out an entire Italian city for your wedding and dismantling historic bridges for your super yacht can get boring, so Jeff Bezos is back at the helm of his new startup. In what Elon Musk is calling a “ripoff”, Project Prometheus seems to be focused on highly specialized enterprise. Smart move by Bezos. Let OpenAI and all the other copycats get started and work out the kinks, then come in where they have fallen short.
Publication: CrunchBase
Summary: The article by Paul Maker argues that relying on vibe coding, intuitive, loosely governed code development, is a major risk for AI systems. He contends that skipping rigorous structure, data governance, and proper testing results in progressively messy code that threatens to corrupt models built atop it, ultimately causing what he terms “model collapse.” Maker recommends three foundational practices: strong data governance (knowing your data’s provenance and categorizing it properly), continuous investment in engineering fundamentals (so teams don’t over-rely on automation), and robust real-world feedback loops (beyond sandbox testing).
Spin: Look, vibecoding can be great. It allows non-technical founders to create amazing apps and MVP’s where they otherwise would not have been able to without paying a ton for a developer or giving an technical cofounder equity in their project. But here’s the thing: AI isn’t perfect. Poorly written code is going to cause a lot of problems when you begin to scale. We say it all the time here: a strong foundation is the best way for a startup to succeed. You can still have an incredible company with a vibecoded app, but please, make one of your first hires a developer.
🚂 Motivation Station
🧱 Ready to run through a brick wall or do you need an extra push?
Today’s motivation comes from the company that brought us Basecamp, Hey.com, and Rework. The founder of Basecamp, Jason Fried has completely reinvented work and what it means to be productive. The book Shape Up, which you can get for free on their website below, argues that good enough is well… good enough. When you get in the mindset of giving your clients exactly what they want in the best way for your employees, you start to unlock new methods to find success.
Find your customers on Roku this Black Friday
As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.
Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.
Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.
Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.
🔥 HighDEA
🍕 As Seen on TV Restaurant
IDEA: Have you ever been watching a show and seen the characters eating an intricate concoction that immediately makes you hungry?
Every great TV show has a classic restaurant or cafe that the cast hangs out at. Even televised sporting events will feature the stadium specific food. Wouldn’t it be awesome to try a Dodger Dog without having to go across the country, or the legendary waffles from Park and Rec’s JJ’s Diner, or, my personal craving, the Naco (nachos filled taco) from Kim Possible.
📣 We Want to Hear from You! 📢
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